United States filmmaker James Cameron is sharing his love of New Zealand, fronting a new Kiwi tourism video that gives the world a glimpse of what it is about the country that captivates him like nowhere else. The video will roll out in Tourism New Zealand’s markets around the world, as a key part of the tourism board’s marketing and PR activity for the year ahead.
Tourism New Zealand Chief Executive Kevin Bowler is confident the James Cameron video will inspire more people to visit New Zealand to discover it for themselves. He says having someone of the calibre of James Cameron sharing his personal stories and insights while exploring some of New Zealand’s most beautiful places is of immeasurable value for New Zealand.
In January this year Cameron and his wife Suzy Amis Cameron spent four days filming, taking in the natural wonders of the South Island. The Kiwi tourism video shows the couple as they walk on the Tasman Glacier, kayak through a Dart River canyon and take in the sweeping views of Blanket Bay by helicopter. They hike on the alpine Routeburn Track, cycle beside Lake Pukaki and visit Mount Alfred in the Glenorchy area near Queenstown.
The Cameron family have lived in New Zealand for four years, on a coastal estate in the Wairarapa where he is immersed in the development of the next Avatar. They divide their time between New Zealand and California. Cameron’s personal connection with New Zealand stems from his very first visit in the mid-nineties.
“I came as a stranger, I knew very little about New Zealand, and I left in love with it. Not just the beauty of the land that is very seductive, but the dynamic spirit of the people. I had never felt a connection to a place that strongly before. And I never really lost that dream.”